Google Tag Manager
If you use Google Tag Manager and need to audit the setup, you’ve also come to the right place. Google Tag Manager or GTM audit help you document what’s been done and what needs to be fixed in your tracking. We design our tracking plans to make sure that they are understood by everyone: those that implement the tracking in Google Tag Manager and those that will use the data later on. Google Tag Manager is a bridge between the code side and the marketing side. If your team needs help figuring out their Google Tag Manager setup, give us a call Dimensions can be customized in Google Analytics. Examples of common dimensions includ
E-commerce platforms require a more exhaustive list of technical optimizations to be enable marketers to track and collect pertinent data than your average website. Data collection processes are different for Google Analytics e-commerce vs Google Analytics enhanced e-commerce. We can help you set this up in WooCommerce, Shopify, Magento and more platforms.
We can help you implement the basic or enhanced e-commerce performance monitoring available in by Google Analytics. This requires more development time and more planning.