Heart Earth Drum
Customised design and development
Payment and CRM systems
Achievements accomplished
Customised design and development
Payment and CRM systems
Project summary
- Health and wellness service provider that encourages clients to transform their body and their mind through holistic coaching
- Our client wanted to introduce her wellness programs including exercise and nutrition programs.
- A description of all the programs are included so that customers can understand what each program includes
- When a customer chooses to go through with our clients’ wellness programs, they can add the program to their cart.
- Through these requests that our client posed, we got straight to it and sent it to our web development, coding, digital marketing and web design teams to get started on this
- We then drafted the whole site as per our plan and initial prototyping. Loaded all the programs, built a cart system, connected the payment system, customised all product images for the purpose of correct display of the website.
- We implemented a ‘buy now’ feature and a cart that is quick, easy and reliable for customers to use
- We also prepared process documentation which included different stages of customer interactions and content for responses to any possible enquiries
- At this point, we created a workflow system through their email and CRM so that the customer service operators know what is expected of them once they have started receiving program orders from the customers
- This will include, interactions and responses to enquiries, automated in a workflow starting from a phone call to completing the transaction
- Then we went through our draft with the client and she was happy with it and gave us a bit of feedback on just some small edits for her website
- After this, we edited what she wanted done and then tested the website and all the programs to see if there were any faults in the website and it was working perfectly
- Then we went through it once more with our client and she was happily satisfied with it and gave us the green light to go ahead and launch the Thrive and Evolve website
Problems analysed
- CRM and invoicing system
- Payment gateway
- A complete set of workflows for a small operation aiming to provide a consumer-centric experience
- Most efficient and affordable gateway system considering the programs volume and number of sales of the business
- The suitability of creating a marketing channel for the customers and other stakeholders
- Customer complaints handling process
Solution offered
- Discussing the functionalities of few software packages that offers the same solution and helping the customer making an informed decision about choosing the right package for their business
- Understanding everyday operations and setting them up in automation workflows so they can be done efficiently and in a timely manner
- Offering payment gateway systems, such as stripe, squireup, and payment advantage, and worked with the business to choose one of the payment gateways
- To deal with subscription of existing and future customers, we set up a marketing channel and its automation tools so customers receive emails and other product related information as soon as they subscribe and get on board with the business
- Recording any complaints from the customers and a strict process looking to resolve the complaints. As well as a regular report for the complaints are also implemented
- Exact process of payment terms creating a process order automated tracking delivery number had been implemented
Project outcome
With all the work completed above, the client was satisfied with our smooth collaboration and successful delivery of their project, and as a result, our client started a healthy number of sales which they thought was possible due to the direct set-up of our whole system
THE PROCESS
THE RESULT
63%
REVENUE GROWTH
RATE (2019 VS 2018)
11%
CONVERSION GROWTH
RATE (2019 VS 2018)
45%
VISITOR GROWTH RATE
(2019 VS 2018)
44%
NEW VISITORS GROWTH
RATE (2019 VS 2018)
